Broker Check
William Bays, AIF®

William Bays, AIF®

Partner, Financial Advisor

In 2009, Bill joined the firm after 22 years of experience in the financial and insurance industry, including two years spent as the Chief Financial Officer of a 200 million dollar per year engineering company. A native of the Richmond area, Bill graduated from James Madison University in 1987 with a BBA in Management/Marketing. He also completed the Virginia Bankers Association School of Bank Management Program at the University of Virginia in 1994.

Bill resides in the Stonehenge area of Richmond with his wife, Cynthia. He is an avid JMU sports fan – Go Dukes! Bill and Cynthia are the proud parents of son, Will and daughter, Julia. They have also been blessed with twin grandsons, Paxton and Brooks. 

Bill is a Registered Representative with Cetera Advisor Networks, LLC. 

Securities offered through Cetera Advisor Networks LLC, member FINRA/SIPC. Advisory services offered through Cetera Investment Advisers LLC, a registered investment adviser. Cetera is under separate ownership from any other named entity.